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| SHOWING RESULTS 1–6 OUT OF 18 |
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CHAPTER FIVE: SMART MARKETING IN TOUGH TIMES
When times are tough, it’s tempting to cut back on marketing, but experts agree that businesses must keep communicating to stay top of mind and give cautious consumers reasons to spend with them. …more |
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E-BUSINESS
The most recent CITA (an international association for the wireless industry) data indicates that 89% of the total U.S. population …more |
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MARKETING GREEN
In addition to saving money and reducing an operation’s negative environmental impact, “green” has the potential to provide competitive marketing advantages. According to 2007 National Restaurant Association research …more |
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MAKE PARTNERSHIP REWARDING SM
As more restaurants seek to market to nutritionally conscious consumers, HealthyDiningFinder.com – developed in collaboration with the National Restaurant Assn. and the Centers for Disease Control – is a valuable resource …more |
| SHOWING RESULTS 1–6 OUT OF 18 |
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American Express Customer Service Department P.O. Box 297817 | Ft. Lauderdale, FL 33329-7819 Copyright 2011 American Express Company. All rights reserved |
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