Thomas Keller, chef

frenchlaundry.com

Alex Brennan-Martin, proprietor

alex@brennanshouston.com

www.brennanshouston.com

“While much of the industry has been competing for lowest prices, we chose to further improve our customer experience – adding a line of chopped salads, reformulating certain soups …more

“Employee commitment directly impacts brand perception, customer loyalty – and, ultimately, revenue. Research has shown that 70% of customers’ feelings about a brand can be traced to their …more

In a study of major U.S. retail companies, Harris Interactive identified categories of customers, and found those who are “committed” to a business or brand – connected to it both rationally and emotionally …more

While discounts and rewards/loyalty programs add value, they aren’t the only currency when it comes to loyalty. What’s ultimately most effective may be the quality of customers’ experiences. Restaurants that build genuine …more