In a study of major U.S. retail companies, Harris Interactive identified categories of customers, and found those who are “committed” to a business or brand – connected to it both rationally and emotionally …more

While discounts and rewards/loyalty programs add value, they aren’t the only currency when it comes to loyalty. What’s ultimately most effective may be the quality of customers’ experiences. Restaurants that build genuine …more

Challenging times require the keenest minds, so to shine a light on the road ahead, we sought the opinions of three individuals who have spent their careers fielding and analyzing data. All are uniquely qualified …more

“Our Midday Menu – a little more than lunch and a little less than dinner – is available between lunch and dinner service (2:30-5pm). We’re in an area where we get a lot of walk-in business from tourists, shoppers …more

NPD Group reports that at the end of August 2008, almost one quarter (23%) of all restaurant traffic resulted from consumer-perceived “deals” – with the majority of them in quickservice. Bonnie Riggs, restaurant industry analyst …more

Cost-conscious consumers have created both challenges and opportunities for the restaurant industry. Savvy operators have responded with: …more