As more restaurants seek to market to nutritionally conscious consumers, HealthyDiningFinder.com – developed in collaboration with the National Restaurant Assn. and the Centers for Disease Control – is a valuable resource for both consumers and restaurants. The site features over 50,000 restaurants locations in the U.S., and of the several thousand consumers who visit the site daily, Anita Jones-Mueller, president/founder, says close to 90% say they always or almost always consult the site before dining out.

HealthyDiningFinder.com is extensively marketed to health professionals, weight control programs, travelers, and other consumers. “We’re anticipating a huge increase in visitors when our enhanced Web site launches mid November,” says Anita. Features will include a “nutrition 101” section and interactive blogs for consumers and restaurateurs, and a section for restaurateurs with links to nutrition organizations, reviews of nutrition studies, updates on nutrition legislation, and an “ask your dietitian” section.

With membership, restaurants receive a consultation with a dietitian to identify the best menu items to feature and a nutrition analysis (calories, fat, etc.) of those items; member restaurants also get a customized Web page with information about the restaurant and links to their own Web site. American Express merchants receive 20% off the annual fee of $795 (plus $60/year for each additional location), which includes the comprehensive nutrition analysis of four menu items. For an extra fee (up to $150/menu item – the 20% savings also applies), additional menu items can be analyzed. For more info, visit HealthyDiningFinder.com or email Erica@HealthDiningFinder.com.